SPORT AND MODERN TECHNOLOGIES

Аннотация

The rapid advancement of technology has profoundly influenced every dimension of modern sport. From training methodologies and injury prevention to refereeing, broadcasting, and fan engagement, technological innovations are reshaping the boundaries of human performance and the very definition of sport itself. This article provides an in-depth exploration of the relationship between sport and modern technologies. It examines how data-driven analytics, artificial intelligence, wearable devices, and digital platforms contribute to athletic success and audience engagement. Furthermore, the paper addresses ethical and social challenges, including issues of fairness, privacy, and accessibility. The findings suggest that technology in sport must be approached not as a replacement for human ability, but as a complementary tool that requires regulation, balance, and ethical oversight.